Aren't constantly feeling like you're three steps behind
Don't have to hustle for every single booking
Never have to compromise on your worth just to pay the bills
(...and then feel that pit in your stomach when you calculate your actual hourly rate)
Hey friend, let's talk about something that's probably been keeping you up at night (besides that wedding gallery you're behind on... but we'll get to that 😅)
What if you could completely redesign your photography business so it actually works for YOU?
- Second-guessing literally every business decision (and then doom-scrolling other photographers' websites and stress- changing your pricing guide, yet again)
- Taking on clients who drain your energy faster than your camera battery at a winter session
- Working for rates that barely cover your costs (and resenting every second of the editing process)
- Watching other photographers seem to "have it all figured out" while you're stuck being the "affortable option"
Real talk? It's time to stop...
(Consider this your gentle callout, because I see you doing these things)
- "But what if I raise my prices and nobody books?"
- "What if I'm not ready?"
- "What if everyone else really DOES have some secret playbook I somehow missed?"
(Plot twist: they don't have a secret playbook - they just have systems. And guess what? We're about to hook you up with wayyy better ones 💁♀️)
Quick question for the photographers in the back who are:
- Ready to raise their rates (without the anxiety spiral)
- Craving that mythical work-life balance everyone talks about
- Done with being glued to their computer 24/7
- Looking to build actual time freedom in the next six months
Listen, I know exactly what you're thinking right now...
What if I told you that you could actually have a business where:
I know we're in the creative realm. But this is anything but a fantasy.
Apply now
So you can finally feel confident in your business, without the burnout ️🔥
Let me introduce you to...
The Ascend Mastermind
from Ascend students
real results and breakthroughs
Your inbox is full of inquiries... but they all start with "what's your cheapest package?" (And each time you see that question, your heart sinks a little more)
You're constantly torn between raising your prices and worrying you'll lose all your bookings. (Meanwhile, you watch other photographers confidently charge double your rates)
Every time you sit down to write an email or create content, you end up stalking other photographers' websites instead - trying to figure out what magic words they're using to book dream clients
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02
03
After mentoring over 30 wedding + elopement photographers who have been in the same place as you, I've heard the same thoughts over and over from women who want more fulfillment and freedom...
Let me guess if any of this sounds familiar..
You're stressed with your business...or is it just that you're uninspired? Either way, it's feeling harder and harder to show up excited for work.
You feel guilty that you don't have this down by now, but somehow, you're still way behind on editing, and you have skipped out on plans with loved ones because of the galleries looming in your lightroom.
You're over booking 30 weddings a year, and you're ready for more weekends off. You know that you'd be more connected to your clients if you took on less work, but you feel like you have to.
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05
06
If you're over there thinking "okay wait, this is literally my life right now" - there's a reason for that.
I lived that cycle of discounted weddings, 60-hour weeks, and that constant voice in my head asking "am I charging too much? ...too little?" on repeat.
- Free shoots for "exposure"? Oh friend, I've been there.
- Sneaking away from movie nights to answer inquiries? Lost count of how many moments I've missed.
- That feeling of wondering when you'll finally feel "successful"? Been there, lived that, got the burnout to prove it.
Your current chapter? Yeah, it used to be mine.
- How to actually run a creative business without losing your mind (or your weekends)
- How to attract dream clients who don't start every email with "what's your cheapest package?"
- How to build a business that doesn't require you to be glued to your phone 24/7
- How to create actual freedom - both with your time and your bank account
They're living proof that when you stop trying to figure everything out alone and start following proven systems, everything changes. (And I mean everything.)
It's so much deeper than that. Nobody ever taught us the business side of photography (seriously - why don't they cover this in all those fancy workshops? 🤔).
READY TO LOVE MY business
My 10-year photography veteran was crushing it with her photos but the backend business stuff? Not so much. After Ascend, she hit her highest revenue year EVER.
Started her second season feeling stuck, ended it by saying "bye-bye" to her soul-sucking 9-5! (Talk about a glow-up moment ✨)
She literally JUST picked up her camera when we started (like, brand new to the game). Everyone told her she couldn't make it in a rural area. Spoiler: they were wrong.
watch case studies from students
Click the icons to watch the testimonials
Panic-checking your inbox hoping for inquiries → Having enough inquiries and trust to be selective
Second-guessing every price quote → Confidently sending your highest packages yet
Working every. single. weekend → Actually having a life again (remember the days?)
Being glued to Instagram → Having inquiries coming from multiple sources
Constantly feeling behind → Having systems that actually work for your creative brain
And the best part? I've got the receipts to prove it works:
💫My revenue jumped $43k in ONE year after implementing real systems
💫Built a pandemic-proof business while others were closing shop
💫Crossed $110k during a global pandemic (yes, really)
💫Made $120k from just 15 weddings (that's $8k average per wedding!)
Now? All full weddings I book are above $8k, some at $10-12k, and I HAVE WEEKENDS OFF IN THE SUMMER AGAIN
But honestly? The numbers aren't even the best part. It's about falling back in love with photography again. It's about actually enjoying your business instead of feeling trapped by it.
Let me paint you a picture of what's actually possible (because it's likely even better than what you're imagining right now).
I'm Done watching from the sidelines
We're talking:
- Consistent $7k+ packages (pinch me, right?)
- $20-35k months... in the WINTER (fellow seasonal photographers, you know how huge this is)
- Actually taking real vacations on MY photography income
- Only photographing 15 weddings a year (quality over quantity, babes)
- Spending three whole weeks during wedding season exploring Scotland and Ireland
- Running workshops that actually make money
- Building a business that brings in inquiries without being glued to social media
- Taking my mom on a resort vacation to Vermont (love you, mom)
- Having enough left over to support causes I care about
The wildest plot twist of all? I actually fell in love with the business side. (I know, I know - but I love my SYSTEMS SO MUCH? 🤪)
But the best part? I can finally focus on what I love – creating stunning photos – because I'm not constantly stressed about the business side anymore. And I want the same for you.
I know exactly how that feels because I was you. And I know exactly how to help you break free from that cycle.
After 200+ weddings, A six-figure business, and helping dozens of photographers transform their own Careers... here's what I know for sure:
I see you. Like, really see you.
Where Wedding Photographers Become Business Leaders
Here's What happens when you join:
- Weekly coaching calls where we tackle your actual challenges in real-time
- A complete vault of resources (we're talking my actual templates, pricing guides, and systems that helped me scale)
- Real-time support through voice and message chat (because sometimes you need answers NOW, not next Tuesday after you've already done the thing)
- The exact financial planning tools I used to grow to $7k+ packages
- Email templates that turn "what's your cheapest package?" into "how soon can we book?" (magic? nope, just really good messaging)
- Content frameworks that attract dream clients (so you can finally stop posting into the void hoping the right people see it)
- Access to a community that actually gets it (because running a business alone is so 2019)
The ASCEND
MASTERMIND
Raving clients who can't help but leave you a five star review because of their amazing experience, leading to more weddings with couples just like them
Let's get real about your future for a second (because it's about to look WAY different) ✨
Healthy business boundaries that create a more balanced work/life structure, so you can block off weekends in advance instead of booking another wedding
And the best part? You're not just surviving in your business anymore - you're actually thriving.
Getting inquiries from everywhere - not just Instagram (think blogs, referrals, SEO, and vendor relationships that have your inbox popping)
Renewed creativity in your business that comes from confidence and curiosity of owning the fact that you're an artist above all else
Making decisions with a growth mindset so you learn to find opportuities you didn't see before, because you'll have a more creative outlook
I'm in!
"Katelyn has helped shape my business into everything I wanted and more."
melissa gebert photography
Ascend mastermind for wedding + elopement photographers
inner creativity 🤜 🤛 business strategies
Here's the truth about building a business that lasts, friend - and it might not be what you want to hear, but it's what you need to hear:
It's not about hustling harder or booking more sessions until you burn out. (Been there, over it 🙅♀️)
It's about building smart systems that work even when you're binge-watching Netflix. Want proof?
When the pandemic hit and photographers were panicking, my business didn't just survive – it straight up thrived. I hit six figures while working less than 30 hours a week.
Not because I got lucky. Not because I worked myself into the ground. But because I built something different - a business designed to weather any storm.
Want to know the secret? (It's not really a secret at all 😉)
It's about having:
✨ Systems that run without you (hello, automation!)
✨ Pricing that actually makes sense (no more calculator anxiety)
✨ A mindset built for growth (because mindset is everything)
✨ Strategies that work in any market (pandemic-proof? check.)
Ready to stop wondering if your business will make it and start knowing it will?
That's exactly what we're going to build together.
I'M DONE PLAYING SMALL - COUNT ME IN
REIMAGINE
We're building YOUR dream photography business (not a carbon copy of someone else's). It's time to stop scrolling other photographers' feeds for inspiration and start creating your own path that lights you up. We'll blend your artistic vision with smart business strategies that actually work for YOU.
SET FOUNDATIONS
This is where the magic happens. We're talking mindset shifts that stick, pricing that makes you excited to send proposals, and systems that work with your creative brain (not against it). Plus, we'll craft a brand that has dream clients sliding into your DMs.
REDEFINE YOUR DIRECTION
Say goodbye to overwhelm and hello to CEO energy! You'll master everything from client experience to editing efficiency (because time freedom is the ultimate goal). And the best part? You'll have support every step of the way.
RESULTS THAT LIGHT YOU UP
Join a community of photographers who are done playing small. Get access to proven systems, transform your mindset, and build a business that fits your life - not the other way around.
COACHING HOT SEATS
WEEKLY MASTERMIND CALLS
Picture our weekly calls like having a business bestie on speed dial. One week, someone is celebrating booking her first $5k wedding using our email templates. The next, we're helping someone else overcome her pricing fears - she leaves the call, sends her new rates, and books two weddings that same week.
Sometimes it's rewriting website copy together, tackling tricky client situations, or celebrating the little wins like routines and mindset.
The best part? You never have to figure anything out alone anymore. Between our weekly calls and group chat for those "help, I need answers now!" moments, you've got support every step of the way.
CALLS
Let me show you what can actually happen in these expansive calls
modules
PR
EV
NE
XT
mindset mastery
MODULE 01
Let's uncover what drives you. We'll tackle money mindsets, overcome hurdles, and align with your core values. Together, we'll set clear, exciting goals for your business and design your ideal workday.
I'll be your cheerleader and accountability partner, helping you identify and overcome obstacles. Get ready to transform your business and achieve your dreams.
01
a growth mindset is essential for achieving all your goals in your business.
pricing your photography
module 02
During this module, we will:
+ learn about money psychology
+ go over the strategies behind price increases that allow me to continually raise my prices throughout the year
+ learn how to identify when you're charging enough, and when there is a discrepency in your value
+ go over pricing guides and presenting pricing in a way that aligns with your brand
+ review your current pricing and make a growth plan
02
Pricing isn't just about changing numbers. It's about a sustainable plan, acceptance, growth, and more.
Client experience
MODULE 03
In this module, you will learn:
+ the phases of client experience
+ the workflow I use with each of my wedding clients
+ from inquiry to delivery, all the steps that make a valuable experience
+ automations that you can implement to save time
+ experiential upsells to make you more money and leave your clients feeling valued
+ what NOT to do in your client experience workflows
+ the messaging you can implement to start booking higher ticket clients
03
Your client experience largely determines your value as a photographer.
business organiZation
MODULE 04
In this module, we'll cover:
+ inquiry workflow
+ booking workflow
+ financial check-in workflow
+ tools I use in my business
+ quickbooks overview
+ honeybook automations
+ photo organization and backup
+ offboarding and review process
+ working with a VA
04
This is where you'll be able to step into the role of CEO of your photography business. (How exciting!)
marketing strategies
MODULE 05
In this module, you'll learn:
+ offline marketing (not relying on the algorithm!)
+ networking with vendors you want to work with
+ how to build content bank themes
+ giveaway strategies for growth
+ pitching and selling
+ how styled shoots can grow your business and network
+ my email marketing workflow
+ my blogging workflow
+ SEO and website tips
05
There are so many ways to market your business, and figuring out what works for you is important for strategies that actually sell.
editing & portfolio
MODULE 06
This module includes:
+ 5+ hours of editing videos from weddings and sessions
+ basic photoshop tutorial for edits
+ selecting your portfolio images
+ portfolio curation techniques
06
In this module, we’re going to refine your editing workflow and elevate your portfolio to that of a high-end wedding photographer, strategically choosing images and editing techniques that transform your business.
BONUS
The Complete Booking Bundle ($538 value)
Months of Done-For-You Content ($470 value)
As a bonus, you'll get a 90 minute onboarding call to go deep into the innerworkings of your business and your mind. From your pricing, to your mindset and systems, understanding more about your business will only improve your experience inside Ascend. I'll ask you about what your goals are, where you see your business going, and what paths you want to take to get there.
The Intentional Client Experience Map (so you know exactly how to wow your clients)
My actual inquiry response templates (the ones that convert tire-kickers into dream bookings)
The Blogging Workflow Guide (because SEO shouldn't be scary)
Values-Based Messaging Masterclass (to help you stand out in a sea of sameness)
Because you've got better things to do than stare at a blank Instagram caption box.
Instagram captions that attract dream clients (no more content block!) and
newsletter templates that keep your email list engaged and excited.
BONUS 1:1 biz overview
phone call ($1097 VALUE)
oh, did I mention...
When you join Ascend, you get instant access to my complete "Make It Happen" bundle (worth over $1008)
Quick version? I've photographed 200+ weddings, built a six-figure business, and helped dozens of photographers transform their businesses from struggling to thriving. But what really matters is that I built it all around a life I love – one with actual weekends off, time for family, and the freedom to travel.
But honestly? The part I'm most proud of isn't the numbers - it's that I built this whole thing around a life I actually love. We're talking real weekends off, quality time with family, and the freedom to travel whenever wanderlust hits.
Here's the best part though - all that trial and error I went through? (And trust me, there was PLENTY 😅) I've turned it into a blueprint that actually works. No more piecing together random tips from Instagram or wondering if you're on the right track.
I've helped photographers just like you:
Double their prices (without losing bookings!)
Book their dream clients (goodbye, price shoppers!)
Build businesses that work for them, not against them
And now? I'm ready to show you exactly how to do the same.
Hey friend, I'm Katelyn.
Perfect! We'll build upon what's working and transform what isn't. This mastermind is about taking your existing success and making it more sustainable and enjoyable.
I already have some systems. Is this right for me?
This isn't about forcing your business into a rigid mold – it's about creating systems that enhance your creativity and support your vision. We blend strategy with soul, creating custom solutions that work for your creative brain.
What makes this different from other business programs?
Plan for our weekly calls (60 minutes) plus 2-3 hours per week for implementation. Remember: this work will save you countless hours in the long run.
How much time do I need to dedicate to this?
FAQS
Due to the high-touch nature of this mentorship and limited spots available, no refunds are offered. Please make sure you're fully committed to your transformation before joining! When you show up and do the work, results will follow.
Are refunds available?
While everyone's journey is unique, clients who fully commit to the process typically experience more ease in their business, better systems that actually work for their creative brain, and more time to focus on what they love. The key? Showing up and implementing what you learn.
What results can I expect?
You'll receive weekly group calls, daily voice and messenger, recorded modules, my complete systems suite, quarterly planning sessions, and access to The Creative Guild™ membership.
What exactly is included in Ascend.
Group calls are held monthly at consistent times with replays available. Group calls will take place on Tuesdays at 12pm est.
When do the calls take place?
Success without sustainability isn't really success that feels good, right? If you're tired of your business running you instead of supporting you, this is your next step. We'll take what's working and make it work better.
My business is already successful. Will this still help?
If you're running an established business but feeling overwhelmed by your business, you're ready. This mastermind is perfect for creative entrepreneurs who are done with chaos and ready for sustainable systems that actually feel good.
How do I know if I'm ready for this?
It’s important to me that you know when we work together, you’ll receive all of the knowledge and tools I’ve used to build my business, and I’ll treat you like a friend above all, leading with kindness and creativity that is going to empower you to make more money and create the business you’ve been dreaming of.
I want you to feel confident in your decision! If within 30 days of starting the mastermind, you feel this it is not a good fit, you may be eligible to receive a credit towards 1:1 coaching. Proof of completing any assignments and attending calls etc. is required and any refunds are at Katelyn's discretion.
My guarantee to you.
When's the right time to join?
If you're:
- Tired of being glued to your computer 24/7
- Ready to raise your rates (without the anxiety spiral)
- Done with being the "budget-friendly" option
- Craving real work-life balance
- Looking for proven systems that actually work
...then you're exactly where you need to be.
Think about where you want your business to be six months from now. Still hustling for every booking? Still saying yes to clients that drain you? Still watching other photographers book their dream clients, live the creative life that you want?
Or...
Building a business that works for you, not against you. Booking clients you love. Having weekends off. Actually enjoying photography again.
The choice is yours, friend. But these spots? They'll fill up fast. (For real - not just saying that.)
Ready to stop dreaming and start building it? Let's do this thing!
Why Ascend? Why Now? ✨
